The Brazilian soccer player has added an exceptional watch to his already colorful collection, showcasing his taste for exclusivity and the spectacular in the world of fine watchmaking.
Neymar reminds us once again that his choice of watches is far from mere vanity: rather, it reflects the discerning standards of a high-caliber collector. According to A Tarde, the player took advantage of a layover in New York to treat himself to a new creation by Jacob & Co. before returning to the international stage. While the exact price of this purchase has not been officially disclosed, the brand lists its famous Astronomia Tourbillon model at prices ranging from $236,000 to $1.1 million.
The Architecture of Excess
The piece in question belongs to the Astronomia Tourbillon line, undoubtedly one of Jacob & Co.’s most iconic creations. Founded in 1986 by jeweler and watchmaker Jacob Arabo, the brand is known for its extraordinary mechanical movements, which replicate a real, moving planetary system. Professional Watches magazine notes that this collection, launched in 2014, stands out for its four-arm vertical architecture and a sapphire case with a commanding presence.
The appeal of this watch lies as much in its visual presentation as in its technical virtuosity. Jacob & Co. offers it in multiple variations, ranging from white gold to rose gold and including matte black finishes. It is this profusion of materials and finishes that accounts for the dizzying range of its prices.
A collection with theatrical flair
This new acquisition enriches an already spectacular collection, estimated by A Tarde at nearly 1.6 million pounds sterling (approximately 10 million reais). The forward notably owns a Casino Tourbillon, a model paying homage to the opulence of 1960s casino tables, priced at over $325,000. A true work of kinetic art worn on the wrist.
This aesthetic choice is bold. In the world of luxury, Jacob & Co. cultivates a highly flamboyant visual identity, offering high-impact pieces where traditional watchmakers often favor restraint. It’s a philosophy that Neymar seems to have embraced with passion.
Luxury as a Language
This purchase also builds on a special relationship. Jacob Arabo himself has spoken on social media about his long-standing friendship with the athlete. This closeness adds a personal dimension to the acquisition, while affirming Neymar’s status as an extraordinary influencer.
Today, exclusivity in watchmaking is measured as much by mechanical prowess as by the power of its image. The Astronomia Tourbillon perfectly embodies this duality. Its unapologetic extravagance serves as a reminder that, in the contemporary luxury industry, discretion is no longer the sole virtue: panache and the art of presentation now take center stage.