An initiative for National Made in Italy Day
Camera Buyer Italia (Cbi), on the occasion of the third National Made in Italy Day—whose theme this year was the promotion of training—promoted the initiative “Le vetrine del made in Italy ," supported by the Ministry of Enterprise and Made in Italy (Mimit).
High-end boutiques take action
Cbi, with the generous sponsorship of Mimit, has launched an initiative aimed at promoting and supporting authentic Italian fashion products through a collective effort involving high-end boutiques. The 22 partners—who make up the constellation of leading Italian retailers, including, for example, Tiziana Fausti, Franz Kraler, Julian Boutique, Nugnes 1920, and Spinnaker—have joined the project by displaying a window sticker created for the occasion in their storefronts, dedicated exclusively to brands bearing the “Made in Italy” label.
Promoting and protecting the sector’s excellence
“The CBI’s and all its members’ support for this institutional initiative is essential to actively contribute to the promotion and protection of our ‘Made in Italy’ label, highlighting the quality and excellence of the entire sector,” commented Maura Basili, president of Camera Buyer, in a press release.